Bagaimana Teknologi Era 4.0 Menerapkan Rekrutmen? (Kajian Manajemen Sumber Daya Manusia)

Authors

  • Afiah Mukhtar Sekolah Tinggi Ilmu Ekonomi Tri Dharma Nusantara
  • Masradin Masradin Universitas Pepabri Makassar

DOI:

https://doi.org/10.56630/paraduta.v1i2.479

Abstract

Tren teknologi digital akibat Industri 4.0 mempengaruhi bidang manajemen sumber daya manusia sehingga penelitian ini bertujuan untuk bagaimana teknologi canggih ini mengubah pendekatan dan pengelolaan aspek penting dari sumber daya manusia yang semakin terhubung dengan digital, serta memberikan wawasan, rekomendasi dan panduan praktis yang bernilai bagi organisasi dalam mengadopsi teknologi tersebut. Metode yang digunakan yaitu penelitian kepustakaan (library research) melibatkan evaluasi kritis dan mendalam terhadap sumber-sumber pustaka yang relevan dengan konten makalah, seperti jurnal dan buku  yang memiliki kualitas referensi yang baik. Penggunaan teknologi di Era 4.0 dalam perekrutan dapat dilakukan melalui : 1)Penggunaan Platform Digital, Sistem Manajemen Rekrutmen (Applicant Tracking Systems - ATS). 3) Penggunaan Big Data dan Analitika. 4) Video Interviewing. 5) Uji Kemampuan Online. 6) Kecerdasan Buatan (AI) dalam Seleksi Awal. 7) Chatbot dan Automasi Komunikasi. 8) Penilaian Berbasis Game. 9)Analisis Media Sosial. 10) Mobile Recruitment. Namum beberapa hal yang harus diperhatikan dalam penggunaan teknologi di Era 4.0 harus menyesuaikan dengan kebutuhan spesifik perusahaan agar sesuai dengan strategi rekrutmen, tingkatkan transparansi dan etika penggunaan teknologi juga harus menjadi perhatian dalam perekrutan. Keywords : Teknologi Era 4.0, Rekrutmen, MSDM

References

Abhishek Behl, Pankaj Dutta, Pratima Amol Sheorey, C. R.-23 M. (2022). Changing Face Of E-commerce In Asia. Singapura: World Scientific Publishing Company.

Al-Qassem, A. H., Agha, K., Vij, M., Elrehail, H., & Agarwal, R. (2023). Leading Talent Management: Empirical investigation on Applicant Tracking System (ATS) on e-Recruitment Performance. 2nd International Conference on Business Analytics for Technology and Security, ICBATS 2023. https://doi.org/10.1109/ICBATS57792.2023.10111172

Alina Stanciu, C. G. I., & Dan Florin Stănescu, A. T. (2019). Development of an Integrated Game Based Assessment Approach – The Next Generation of Psychometric Testing. European Journal of Sustainable Development, 8(5). https://doi.org/10.14207/ejsd.2019.v8n5p270

Assyakurrohim, D., Ikhram, D., Sirodj, R. A., & Afgani, M. W. (2022). Metode Studi Kasus dalam Penelitian Kualitatif. Jurnal Pendidikan Sains Dan Komputer, 3(01). https://doi.org/10.47709/jpsk.v3i01.1951

Bisset, et al. (2020). The influence of social media on recruitment to surgical trials. BMC Medical Research Methodology, 20(1). https://doi.org/10.1186/s12874-020-01072-1

Chandler, S. (2020). The influence Of Social Media On Recruitment To Surgical Trials. BMC Medical Research Methodology, 20(1). https://doi.org/10.1186/s12874-020-01072-1

da Silva, L. B. P., Soltovski, R., Pontes, J., Treinta, F. T., Leitão, P., Mosconi, E., de Resende, L. M. M., & Yoshino, R. T. (2022). Human Resources Management 4.0: Literature review and trends. Computers and Industrial Engineering, 168. https://doi.org/10.1016/j.cie.2022.108111

Dutta, D. (2018). Social Media and Technology Trends in HRM: Cases in Recruitment and Talent Management. In Social Media and Journalism - Trends, Connections, Implications. https://doi.org/10.5772/intechopen.79342

F. Olaide, A. A. O. (2018). Mobile Recruitment System for Nigerian Civil Service Commission via Cloud Computing. Advances in Theoretical & Computational Physics, 1(1). https://doi.org/10.33140/atcp/01/01/00001

Fan, J., Han, F., & Liu, H. (2014). Challenges of Big Data analysis. National Science Review, 1(2), 293–314. https://doi.org/10.1093/nsr/nwt032

Guchait, P., Ruetzler, T., Taylor, J., & Toldi, N. (2014). Video interviewing: A potential selection tool for hospitality managers - A study to understand applicant perspective. International Journal of Hospitality Management, 36. https://doi.org/10.1016/j.ijhm.2013.08.004

Hiererra, S. E., S, P. C., & Muhammad, R. N. (2022). Applicant Tracking System Model Based on Block Chain Technology. 71–72.

Leutner, F., Codreanu, S. C., Brink, S., & Bitsakis, T. (2023). Game based assessments of cognitive ability in recruitment: Validity, fairness and test-taking experience. Frontiers in Psychology, 13. https://doi.org/10.3389/fpsyg.2022.942662

Mat Zain, N. H., Osman, I., Samuel, R., Kassim, S., Mastor, S. H., & Borhan, H. (2021). Talent Cap Module: The Implementation Of Digital And Non-Digital Assessment Game In Collaborative Learning Environment. International Journal of Advanced Technology and Engineering Exploration, 8(76). https://doi.org/10.19101/IJATEE.2020.762184

Mbindyo, M. (2022). Review of Teaching students about the world of work: A challenge to postsecondary educators. Education Review, 29. https://doi.org/10.14507/er.v29.3291

MS Sholeh. (2020). Aplikasi Chatbot Untuk Pengajuan Proses Pemesanan Surat Di Fakultas Teknologi Industri Universitas Islam Indonesia. DSpace Repository.

Nawaz, N. (2019). Artificial Intelligence Face Recognition For Applicant Tracking System. International Journal of Emerging Trends in Engineering Research, 7(12). https://doi.org/10.30534/ijeter/2019/277122019

Obermayer, N., Csizmadia, T., & Hargitai, D. M. (2022). Influence of Industry 4.0 technologies on corporate operation and performance management from human aspects. Meditari Accountancy Research, 30(4). https://doi.org/10.1108/MEDAR-02-2021-1214

Okviosa, A. N. R. (2022). Penggunaan LinkedIn untuk Personal Branding Karyawan. ArtComm : Jurnal Komunikasi Dan Desain, 5(2). https://doi.org/10.37278/artcomm.v5i2.537

Pató, B. S. G., Kovács, K., & Abonyi, J. (2022). Challenges of the Fourth Industrial Revolution in HRM. International Journal of Human Capital and Information Technology Professionals, 13(1). https://doi.org/10.4018/ijhcitp.300308

Pekarsky, C., Skiffington, J., Leijser, L. M., Slater, D., & Metcalfe, A. (2022). Social Media Recruitment Strategies to Recruit Pregnant Women Into a Longitudinal Observational Cohort Study: Usability Study. Journal of Medical Internet Research, 24(12). https://doi.org/10.2196/40298

Putra, H. M. M., & Fahamsyah, M. H. (2021). Penerapan Platform Media Sosial Linkedin Sebagai Alat Rekrutmen. Jurnal Investasi, 7(4). https://doi.org/10.31943/investasi.v7i4.165

Sucahyowati. (2020). Peran Recrutmen dalam Menghasilkan Sumber Daya Manusia Berkualitas pada Era Revolusi industri 4.0. Jurnal Saintara, 4(2).

Sujarwo, A., Si, M., Siregar, H., Setiawan, W., & Dirgantari, P. D. (2020). AI dalam rekrutmen. Jurnal Bisnis Strategi, 29(2).

Utama, R. P., & Yulianto, A. (2022). Penyusunan Numerical Ability Test untuk Seleksi Karyawan Bidang Klerikal. Buletin Poltanesa, 23(1). https://doi.org/10.51967/tanesa.v23i1.1048

Vadlya, V. M., Muhammad Nur, H., Mustofa, M., Nouvel, A., & Sunanto, S. (2023). Sistem Informasi Psikotes Online Pada Perusahaan Xyz. Informatics and Computer Engineering Journal, 3(1). https://doi.org/10.31294/icej.v3i1.1740

Verma, A., & Venkatesan, M. (2022). HR factors for the successful implementation of Industry 4.0: A systematic literature review. In Journal of General Management (Vol. 47, Issue 2). https://doi.org/10.1177/03063070211019141

Wan Ibrahim, W. M. R., & Hassan, R. (2019). Recruitment Trends in the Era of Industry 4.0 Using Artificial Intelligence: Pro and Cons. Asian Journal of Research in Business and Management, 1(1).

Wang, Z., Zhao, J., Hu, J., Zhu, T., Wang, Q., Ren, J., & Li, C. (2021). Towards Personalized Task-Oriented Worker Recruitment in Mobile Crowdsensing. IEEE Transactions on Mobile Computing, 20(5). https://doi.org/10.1109/TMC.2020.2973990

Weller, S. (2017). Using internet video calls in qualitative (longitudinal) interviews: some implications for rapport. International Journal of Social Research Methodology, 20(6). https://doi.org/10.1080/13645579.2016.1269505

Zurnali, C., & Wahjono, W. (2022). Artificial Intelligence Dalam Rekrutmen. Jurnal Ilmiah Infokam, 18(2). https://doi.org/10.53845/infokam.v18i2.327

Published

2023-09-06

Issue

Section

Artikel